LOOK Creative Guild was asked to collaborate on and produce the video content for VisitPITTSBURGH’s most recent national advertising campaign, “Pull Up A Chair. You Are Welcomed Here.”. The deliverables included a long form narrative promotional video and several shorter branded spots. The long form narrative will be featured on the giant screens in Times Square, New York City and showcased in major metropolitan markets during the previews for Tom Hanks’ upcoming film about Mr. Rogers, A Beautiful Day in the Neighborhood. In addition, the 5 additional 15 and 30 second commercial spots will be broadcast over social media and traditional channels. We are also currently producing all of the companion content for KidsBURGH, VisitPITTSBURGH’s children’s program, showcasing the interesting, educational, and fun activities for children in the Pittsburgh area.